Personal Branding with a Spin Video Tip #1 – Believe Your Brand

I am pleased to launch my new ‘Personal Branding with a Spin” video tips. While I am out for a bicycle ride I will stop for a break to re-energize and share a quick tip on personal branding.

For my first tip I stopped on a cycling/walking bridge across a reservoir near my hometown in Westchester County, New York.  Enjoy the video to learn about the first step in personal branding – believing in your brand.

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About the author

Peter Sterlacci Peter Sterlacci is known as “Japan’s personal branding pioneer.” In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success. Follow Peter on Google+