Ameena Falchetto – The ‘No Bull Sh*t’ Marketer & Entrepreneur!
This month I interviewed Ameena Falchetto. Ameena is one of my favorites peeps and she truly cuts through all the ‘bull sh*t’ in her straight up advice, tips, and insights into creative marketing solutions for today’s busy entrepreneur and business owner. As a serial entrepreneur with 4 businesses under her belt, she knows what she is talking about.
One of the coolest things Ameena does is Brand Identity Visualization. This is a highly personal and customized process Ameena has created to give you a single visual that tells your brand story. Learn more about this along with Ameena’s advice on marketing, blogging, and personal branding in her interview. Enjoy and make sure to visit AmeenaFalchetto.com







“Are you blogging for show or are you blogging for dough?” – What a fabulous sound bite. I really appreciate this interview and what you are doing with the brand mechanics series. Ameena is fascinating and what a fantastic tool she is using with her brand identity visualization. Thanks, Peter!
Kimberly Bordonaro recently posted..How to Steal Your Way to a Successful Brand
Thanks Kimberly. Ameena is great and I love her straight-up advice. One of the few people, including you by the way, whose posts I read from beginning to end!
Thank you Kimberly!! Appreciate the feedback and awesomely kind words!

Ameena Falchetto recently posted..Are you mixing friends and business?
This interview was brilliant – I loved the way she explained brand identity visualization, she explained it so clearly – such an inspirational and confident individual.
Jumping over to have a browse at her website now – thanks Peter!
Glad you enjoyed her interview! Yes, Ameena is inspirational!
Thank you so much Laura!
Ameena Falchetto recently posted..Are you mixing friends and business?
Thank you Peter for having me as part of your series! I really enjoyed the interview and can’t wait to see the next ones in the series!
Ameena Falchetto recently posted..Are you mixing friends and business?
Thank YOU Ameena! I have three more interviews coming up.
I get it! Yay! Things are clicking into place. Wow…I really don’t want to be identified as a blogger, but a business person who blogs. I know I did it backwards because I don’t have a business! But it makes sense, and it’s something to shoot for. Loved the video!
Betsy Cross recently posted..Family History Sunday Series:1:3 Using the Census
Thanks Betsy! Until Ameena put the blogger vs. business person who blogs distinction I did. It get it. She really puts it into perspective.