Vlogathon Day 5: Technology, Tribes & Transparency – How to Make Your Brand Irresistible


Vlogathon Day 5:  September 5th – Craig McBreen

I was introduced to Craig McBreen due to someone passing along his amazing manifesto, The Art of Breaking Out. It is a quick read that is PACKED with insightful tidbits to help you to break out of routine and follow your dreams. I love Craig’s straightforward style and his tagline, ‘Design your way forward‘. After all, by communicating our personal brands we are moving our careers and lives forward. We are ‘breaking out’ from a commodified life and ‘standing out’ as brand you! In this video, Craig shares insight on what  you can do to make your personal brand irresistible by tapping into your tribal economy and being transparent. As Craig says “You can’t fake credibility forever, so be yourself and don’t follow someone else’s formula!”

Enjoy Craig’s video and let us know what you think by commenting below!


Vlogathon Day 5: Technology, Tribes & Transparency – How to Make Your Brand Irresistible


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About the author

Craig McBreen Craig is the owner of McBreen Design, a Seattle-based branding and design agency. Because he has been in the business for over 20 years, he understands visual branding and the power of narrative. He blogs at craigmcbreen.com and he wants to help you tell your uncommon, authentic, purpose-driven story. His goal is to create engaging and meaningful content that just might help individuals and small business owners in their personal and professional lives, whether it’s building a brand or breaking out of routine.