Personal Brand ‘Mechanic’ Interview: Marsha Petrie Sue


“Don’t let people suck the life out of you!” says Marsha Petrie Sue


I came across Marsha’s website last Spring and knew I had to dub her one of my ‘mechanics’ of personal branding. Marsha is known as the Muhammad Ali of personal responsibility and leadership development. She can dance and look pretty, and she uses the entire ring, but she knows how and when to land a knockout punch! She is the author of Toxic People: Decontaminating difficult people without using weapons or duct tape, The Reactor Factor: How to handle difficult work situations without going nuclear and many other programs and books.

As a former Corporate Executive she understands that solid content and humor are the magical component of successful presentations. Her sense of humor comes out loud and clear in her interview and she certainly had me laughing a number of times.

In this interview, she offers some great sound bites that pack a punch including “Pay attention to how people brand you”, “Don’t let people suck the life out of you”, and “Take responsibility for your own marketing”. Marsha also covers her top 3 tips to take personal responsibility for your choices. For more information about Marsha, please visit her site or her blog


Personal Brand ‘Mechanic’ Interview: Marsha Petrie Sue


About the author

Peter Sterlacci Peter Sterlacci is known as “Japan’s personal branding pioneer.” In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success. Follow Peter on Google+