New eBook Preview: Personal Branding in India and Japan



I am really excited to share a preview of my new eBook coming out in early 2013 coauthored with Dr. Amit Nagpal – Personal Branding Views from India and Japan.

My partnership with Amit started back in June 2011 when he interviewed me for his blog and dubbed me ‘the pioneer of personal branding in Japan’. We both truly are pioneers in our respective cultures and this eBook captures how personal branding is taking root in two cultures typically not known for standing out.


Each chapter captures a cross-cultural perspective of a personal branding topic from Amit’s view in India and my view in Japan.

We look forward to releasing the eBook soon. Stay tuned to place your order!

About the author

Peter Sterlacci Peter Sterlacci is known as “Japan’s personal branding pioneer.” In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success. Follow Peter on Google+