“Live Long and Prosper” (in Prosperity’s Kitchen!)


Calling All Geeks!


How many of you geek out with the Vulcan salute and utter Mr. Spock’s famous greeting, “Live long and prosper”? And how many of you can actually respond with the less-known reply, “Peace and long life.” (Ok, I had to look that up on Wikipedia!!)

I am a Trekkie myself (more so of the Captain Kirk era!) but I am probably a bigger geek of reality TV. I got hooked on Survivor, The Amazing Race, Hell’s Kitchen, The Apprentice, The Voice, Shark Tank, you name it and I have watched it (some more religiously than others!).

I have even had visions of being on a reality show myself. Of course not one of those “cheesy” ones. You know, the shows where there are responsible people doing responsible things! Images of The Amazing Race come to mind. Where else can you travel around the world to compete for prizes, a fat check, and glory? Well, I have never applied for The Amazing Race or any reality show for that matter… until recently.

Hell’s Kitchen Meets Online Marketing

Last August I saw the announcement for a new online reality show called “Prosperity’s Kitchen” dubbed as the online reality show where entrepreneurs “grow, play, and win.” COOL! Just for me!

But, what really hooked me was Tea Silvestre, the show’s founder and producer,  selling it as “Hell’s Kitchen meets online marketing.”

SOLD.  I wanted in!

And so my journey began. I applied for the first season of the show scheduled to start in January 2013. In October I found out I made it past round 1 of eliminations along with 40+ others. Round 2 involved submitting a video explaining who I am and why I started my business. Visions of Simon Sinek’s ‘Golden Circle’ popped in my head.

With my video submitted I waited to hear back. Only 15 people would be selected.

Time to Play in the Kitchen!

Well, the email I was waiting for came and Tea said I made it as one of the 15 lucky folks to compete in season one! WOW! I am now going to be on a reality show. Freaking cool! And by the way, the 14 other people competing with me are doing pretty cool stuff so check them out and connect with them.

I can honestly say that unlike all the reality TV shows I have geeked-out on over the years, what makes me honored and thrilled to be part of Prosperity’s Kitchen is the show’s manifesto. As Tea says,

“Prosperity’s Kitchen was born out of a need to shift the current paradigm of online biz learning. Specifically — all those fabulous info products out there touting roadmaps and recipes to overnight success.”

The Prosperity's Kitchen Manifesto

The Prosperity’s Kitchen Manifesto

As a contestant I am 100% committed to this manifesto. (I am pretty damn sure all the other reality shows out there don’t have a manifesto!)

In It to Win It, but…

Of course, I want to be the winner of this first season. That is just my competitive spirit. But ultimately I know my participation will enable me grow my solopreneur business, build my network, and meet my goals for 2013 – what I am calling my “4P’s”.  Here is a quick video outlining how I hope Prosperity’s Kitchen will help me achieve my 4P’s.

Tune in for the kick off of the show on January 21st. Being in Japan I need to be up at 3:00am each week for the live broadcast as we complete a new mission each week for 12 ‘webisodes’.  The cool part is that you too can play along at home, so join the fun as you watch the 15 of us expose our success and failures for the world to see!

It is going to be a fun ride and I know I will “live long and prosper in Prosperity’s Kitchen.”

About the author

Peter Sterlacci Peter Sterlacci is known as “Japan’s personal branding pioneer.” In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success. Follow Peter on Google+