In my very first blog post this year I shared how to ‘tune-up’ your personal brand for 2012 by following the examples of three people I dubbed “mechanics” of personal branding: John Falchetto, Jonathan Fields, and Kimberly Bordonaro. In all three cases these folks did not have a broken brand, they simply used tools and techniques to tune-up their brands for the New Year.
This is when I had my ‘epiphany’ for a video interview series called Personal Brand Mechanics. I wanted to share with the world individuals who I felt had a tool box of ideas to help any one of us to build, maintain, and even repair our personal brands. And so the interview series was born.
This past year I had the pleasure of interviewing 13 Personal Brand Mechanics. Each person shared amazing insight and practical advice. Although my questions were different for each ‘mechanic’, I did ask this one question to everyone:
“Imagine someone’s brand has a flat tire. What advice would you offer this person to pump up their tire so that their brand is ready to ride again?”
Find out how my mechanics answered this question and others by enjoying all 13 interviews below. Each one is about 15 minutes long and filled with just amazing tools and tips to tune-up your personal brand. Stay tuned for a new group of ‘mechanics’ in 2013!
“What ledge are you STUCK on?” asks Todd Nielsen
“Don’t let people suck the life out of you!” says Marsha Petrie Sue
“Success on LinkedIn is getting off LinkedIn!” says Donna Serdula
Bob Faw tells us to “Get the caveman passionate!”
Lida Citroen says to “Be the best YOU can be!”
“What will you see if you ‘Google‘ yourself?” asks Steve Wainwright
Natalie Sisson’s Mantra: “Freedom in business. Adventure in life!”
Walter Akana tells us: “It’s your life. Own it!”
“Build your brand by giving NOT advertising” says Garr Reynolds
Kimberly Bordonaro: “She gets knocked down, but she gets up again.”
“Motivation + Will + Vision is the formula for success” says Yumi Fujino
Ameena Falchetto – The ‘No Bull Sh*t’ Marketer & Entrepreneur!
Dr. Thomas J. Buckholtz – Innovation Catalyst from Silicon Valley!
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Great series, Peter! I will have to make some time to watch all of them. So many people with interesting perspectives.
John Peltier recently posted..Authenticity and Enthusiasm in Personal Branding
Thanks John. I hope you enjoy them all. I will continue the series in 2013 as well.
Peter – good ideas and fun interviews. As you know, most individuals and businesses really struggle to build their brands, the process can be complex. To make it easier, we\’ve built the world\’s first online brand development tool Limelight. http://www.morelimelight.com This patent pending process makes it easy by walking individuals or entrepreneurs through a step-by-step process that results in a powerful one-page brand profile. It\’s fun and engaging and is extremely empowering. Let\’s discuss a partner idea.
Thanks for stopping by Steve and introducing Limelight. Looks like a great tool and would be happy to set up some time to chat about it with you.
[...] guest blogger, comment on blogs in your niche, sponsor a ‘blogathon‘ on your own blog, start an interview series and introduce thought leaders to your community. The opportunities are endless to build a community [...]
[...] 2012 I had the pleasure of interviewing 13 amazing people for the first year of my Personal Brand Mechanics series. As I kick off the second year of this [...]
[...] guest blogger, comment on blogs in your niche, sponsor a ‘blogathon‘ on your own blog, start an interview series and introduce thought leaders to your community. The opportunities are endless to build a [...]