Build Your Personal Brand in 10 Steps – Video 1


So you want to uncover, communicate, and manage your personal brand. Sounds like a rather large task. Over 5 videos, I will break down how to build your brand in 10 steps. Watch these videos and you will learn how to build a powerful personal brand that will attract the right people and open up opportunities that would have passed you by.

In video #1 I cover the following steps:


  • Step 1: Know yourself to grow yourself 

  • Step 2: Define your “VPs” – vision, purpose, values, and passions


About the author

Peter Sterlacci Peter Sterlacci is known as “Japan’s personal branding pioneer.” In a country where fitting-in is the norm, Peter’s mission is to pioneer a ‘cultural shift’ by helping Japanese to stand out in a global environment. An avid cyclist, he combines cycling imagery with personal branding strategy to empower his clients to shift gears and sprint to career success. Follow Peter on Google+