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3 Reasons Coworking Works for Your Personal Brand

April 10, 2013 By Leave a Comment

 

Cowhat-FacebookSo you have decided to part ways with the 9 to 5 lifestyle and venture out on your own. You are now your own boss and living your dream of being an entrepreneur. You set up shop in your home and relish the fact that you can avoid the rush hour madness every morning.

Ah, this is the life! But here is the wake up call. After some time, you discover the distractions of working at home. The TV calling you, the sound of your partner or kids, or the complete and utter deafening silence.

Time to head off to Starbucks for free wi-fi, coffee, and PEOPLE!  [Read more...]

Filed Under: Networking, Personal Branding, Social Media Tagged With: ,

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4 Tips to Pass the ‘Cultural Fit’ Test

March 14, 2013 By 2 Comments

airport-stranded

So what is ‘cultural fit’ and how does it relate to personal branding?

A recent article in Forbes, Employers Hire Potential Drinking Buddies Ahead of Top Candidates, got me thinking about this question. After all, your qualifications and credentials are the table stakes that will get your foot in the door, but your character is what more and more employers are evaluating today to ensure the right fit. [Read more...]

Filed Under: Career management, Networking, Personal Branding, Personal branding tips Tagged With: , , ,

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Vlogathon Day 20: You’ve Worked the Room – Now What?

September 20, 2012 By 5 Comments

 

Vlogathon Day 20: September 20th – Cheryl Scoffield

I am happy to welcome Cheryl Scoffield on Day 20 of the Personal Branding Vlogathon. I connected with Cheryl via social media some months back because I was intrigued by her title, The Follow Up Specialist. Cheryl is the Founder and CEO of Kickstart Your Company, a consulting and business development skills training company. Her claim to fame is that she is a prospecting and follow-up expert who teaches you how to follow-up to the 5th – 12th contact where 80% of sales are won. In her video below, Cheryl’s points put that we all collect many business cards at networking events, conferences, etc. However, her key question is what do we actually do with all these cards after the fact? Cheryl shares her insight on how to maximize your follow-up skills to close business opportunities that otherwise would be lost.

Enjoy Cheryl’s video and let us know what you think by commenting below. [Read more...]

Filed Under: Brand message, Networking, Personal Branding, Personal branding tips, Vlogathon Tagged With: , , , ,

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How to Run a 30-day Blogathon and Survive!

July 14, 2012 By 3 Comments

 

Build it and they will come!

As a personal branding consultant I often talk about the importance of building and nurturing a brand community. Your community is a critical component of the personal branding process. A strong network reinforces your unique promise of value and gives you a sounding board to ensure you stay on-brand.

In early May I was reflecting on my own community and how I could give back to a group that has given me so much. I decided to embark on a journey to sponsor a 30-day ‘blogathon’ on my blog. Each day would feature a different thought-leader sharing content related to personal branding. I was actually inspired to do this by Todd Nielsen who did the same thing on his “A Slice of Leadership” blog earlier this year.

And so my journey began with a few innocent tweets in May asking for participants. A few days of tweeting and I had 30 people on-board. The power of social media and the desire for people to share content was truly inspiring.

I had my peeps, I had a focus, I had a platform! The 30x30x30 Personal Branding Blogathon was born! [Read more...]

Filed Under: Blogathon, Networking, Personal Branding Tagged With: ,

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5 Ways Your Brand Gains from Other’s Experiences

June 19, 2012 By 5 Comments

 

30x30x30 Blogathon Post #19:  June 19th – Maria Elena Duron

When I decided to do a 30-day Blogathon I wanted to make sure Maria Elena Duron was one of my 30 thought leaders. You will find Maria’s posts everywhere. She is an avid writer about everything and anything personal branding, and the content she produces is top-notch. In Day 19 of the Blogathon Maria gives us a 5-part ‘curriculum’ for how your brand can be even stronger by learning from the experience of others. I personally have learned so much from Maria’s experience and I hope you do to.

Enjoy Maria’s post and gain from her experience! [Read more...]

Filed Under: Blogathon, Networking, Personal Branding, Personal branding tips Tagged With: , , ,

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3 Tips for Your Brand to Make It’s Mark!

February 10, 2012 By 3 Comments

What’s Your Brand’s First Impression?

Does your personal brand capture others at “Hello” when you enter a room? We all probably remember that infamous scene in the movie Jerry Maguire when Dorthy interrupts Jerry as he is professing his love to her and says, “Shut up. Just shut up. You had me at hello. You had me at hello.”

I often recall this scene when I remind my clients that their personal brands help to capture people’s attention and send off a powerful first impression. Whether you are interviewing for a job, meeting potential clients and partners at a networking event, or even commenting on someone’s blog, how you use your brand to say “hello” and engage others will provide the differentiation you need to stand out.  The first impression you make goes a long way towards defining how others perceive you, and remember, we don’t get a second chance to make a first impression! [Read more...]

Filed Under: Be your Brand, Networking, Personal Branding, Social Media Tagged With: , ,

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