How many followers do YOU have? What is YOUR Klout score? How many people like YOUR page? Haha! Haha! Haha! MINE is bigger than yours!
Does size really matter?
Well, for some people it does and the focus on social proof is now causing many of us to be concerned with how big we are! Social media is a powerful tool to build our personal brands. When we start out actively using the different channels available, we can fall into the trap of focusing on the numbers and not the engagement. [Read more...]